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KRİPTO PARALARA YATIRIM NİYETİNİ ETKİLEYEN BAZI FAKTÖRLERİN İNCELENMESİ

Year 2022, Volume: 8 Issue: 2, 291 - 310, 31.12.2022

İbrahim Halil Efendioğlu

https://doi.org/10.46849/guiibd.1162973
Cited By: 1

Abstract

Merkezi bir otorite tarafından yönetilmeyen ve finansal getirisi yüksek olan kripto paralara olan ilgi her geçen gün artmaktadır. Gelecekte ekonomik sistemi önemli ölçüde etkileyecek bu dijital varlıklara yatırım yapan yatırımcı sayısı, son yıllarda hem dünya da hem de Türkiye’de çok hızlı bir ivme ile artmıştır. Kripto paraya yatırım yapmak isteyen kişiler çok farklı stratejiler izlemekte ve zaman zaman karşılaşacağı risklerden endişe etmektedir. Bu çalışmanın amacı, kripto paraya ilgi duyan yatırımcıların, yatırım niyetini etkileyen bazı faktörlerin incelenmesidir. Çalışmada Türkiye'nin çeşitli illerinde yaşayan 430 kişi ile çevrimiçi anket yapılmıştır. Toplanan veriler, SPSS ve AMOS paket programları ile yapısal eşitlik modellemesi kullanılarak analiz edilmiştir. Araştırma sonuçlarına göre kripto paralara yatırım niyeti olan yatırımcıların kripto paralar hususunda finansal okuryazarlığının, aracı kurumlara ve kripto para birimlerine duydukları güveninin ve karşılaştığı sosyal etkinin kripto paralara yatırım niyetine anlamlı ve pozitif etkisi olduğu görülmüştür. Diğer taraftan, bu yatırımcıların kripto para yatırımlarında algıladığı riskin kripto para yatırım niyetine anlamlı ancak negatif bir etkisi olduğu belirlenmiştir. Ayrıca kripto para yatırımcılarının kripto paralara karşı gösterdiği sürü davranışlarının ve fiyat bilinçlerinin yatırım niyetine herhangi bir etkisinin olmadığı tespit edilmiştir.

Keywords

kripto para yatırım niyeti finansal okuryazarlık algılanan risk sürü davranışı

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EXAMINING OF SOME FACTORS AFFECTING THE INTENTION TO INVEST IN CRYPTOCURRENCIES

Year 2022, Volume: 8 Issue: 2, 291 - 310, 31.12.2022

İbrahim Halil Efendioğlu

https://doi.org/10.46849/guiibd.1162973
Cited By: 1

Abstract

The interest in cryptocurrencies, which are not managed by a central authority and have high financial returns, is increasing daily. The number of investors investing in these digital assets, which will significantly affect the economic system in the future, has expanded rapidly in the world and Turkey in recent years. People who want to invest in crypto money follow very different strategies and are worried about the risks they will face from time to time. In this direction, the study aims to examine the factors that affect the investment intention of investors interested in crypto money. Thus, an online survey was conducted with 430 people living in various provinces of Turkey. The collected data were analyzed by structural equation modeling with SPSS and AMOS package programs. According to the results of the research, it has been seen that the financial literacy, trust in brokerages and cryptocurrencies, and social influence of the investors who intend to invest in cryptocurrencies have a significant and positive effect on the intention to invest in cryptocurrencies. On the other hand, it has been determined that the perceived risk by these investors regarding cryptocurrencies has a significant but negative effect on the intention to invest in cryptocurrencies. In addition, it has been determined that the herd behavior and price awareness of crypto money investors against cryptocurrencies do not affect investment intention.

Keywords

cryptocurrency investment intention financial literacy perceived risk

References

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  • Almaqableh, L., Reddy, K., Pereira, V., Ramiah, V., Wallace, D., ve Francisco Veron, J. (2022). An investigative study of links between terrorist attacks and cryptocurrency markets. Journal of Business Research, 147, 177–188. https://doi.org/10.1016/j.jbusres.2022.04.019
  • Amirat, A., ve Alwafi, W. (2020). Does herding behavior exist in cryptocurrency market? Editorial manager. 8(1). https://doi.org/10.1080/23322039.2020.1735680
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  • Ayedh, A. M., Battour, M., Mispah, M., Omar, S., Ayedh, A., ve Omar, M. (2020). Malaysian Muslim Investors’ Behaviour Towards the Block chain-based Bitcoin Cryptocurrency market Determinants of Social and Environmental Reporting Practices Disclosure in Libyan Oil and Gas Industry: A Managerial Perspective View project Fostering Susta. Article in Journal of Islamic Marketing. https://doi.org/10.1108/JIMA-04-2019-0081
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  • Barbon, A., & Ranaldo, A. (2021). On The Quality Of Cryptocurrency Markets. https://doi.org/10.48550/arXiv.2112.07386
  • Brewer, N. T., Chapman, G. B., Gibbons, F. X., Gerrard, M., McCaul, K. D., & Weinstein, N. D. (2007). Meta-analysis of the relationship between risk perception and health behavior: The example of vaccination. Health psychology, 26(2), 136. https://doi.org/10.1002/dac.4590
  • Campbell, J., DiPietro, R. B., ve Remar, D. (2014). Local foods in a university setting: Price consciousness, product involvement, price/quality inference and consumer’s willingness-to-pay. International Journal of Hospitality Management, 42, 39–49. https://doi.org/10.1016/j.ijhm.2014.05.014
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Details

Primary Language Turkish
Subjects Business Administration
Journal Section Articles
Authors

İbrahim Halil Efendioğlu 0000-0002-4968-375X

Early Pub Date October 18, 2022
Publication Date December 31, 2022
Submission Date August 16, 2022
Acceptance Date December 27, 2022
Published in Issue Year 2022 Volume: 8 Issue: 2

Cite

APA Efendioğlu, İ. H. (2022). KRİPTO PARALARA YATIRIM NİYETİNİ ETKİLEYEN BAZI FAKTÖRLERİN İNCELENMESİ. Giresun Üniversitesi İktisadi Ve İdari Bilimler Dergisi, 8(2), 291-310. https://doi.org/10.46849/guiibd.1162973

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