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Researchers
Semra Doğan
Semra Doğan
Assoc. Prof. Dr.
KÜTAHYA DUMLUPINAR ÜNİVERSİTESİ
Publication
3
Review
12
CrossRef Cited
3
TR Dizin Cited
14
3
Publication
12
Review
3
CrossRef Cited
14
TR Dizin Cited
0000-0002-6466-8734
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Summary
Publications
Peer Review
Cited
Research Fields
Marketing
Pricing
Marketing Research Methodology
Marketing Communications
Social Marketing
Consumer Behaviour
Product and Brand Management
Institution
KÜTAHYA DUMLUPINAR ÜNİVERSİTESİ
Publications
How Conscious Is a Compulsive Buyer? A Case Study
Authors:
Semra Doğan
Published: 2022 ,
Optimum Journal of Economics and Management Sciences
DOI: 10.17541/optimum.976890
FAVORITE
0
TOTAL DOWNLOAD COUNT
1204
0
FAVORITE
1204
TOTAL DOWNLOAD COUNT
COVID-19 Pandemisini Önleyici Tedbirlere Uyma Davranışında Psikolojik Reaktans, Algılanan Risk, Korku ve Kızgınlığın Rolü ve Mesaj Diline İlişkin Bir Öneri
Authors:
Semra Doğan
Published: 2021 ,
Eskişehir Osmangazi Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.17494/ogusbd.1041326
FAVORITE
0
TOTAL DOWNLOAD COUNT
377
0
FAVORITE
377
TOTAL DOWNLOAD COUNT
The Moderating Role of Celebrity-Product Match-up on the Effect of Identification on Attitude Towards Adver-tising and Purchase Intention
Authors:
Semra Doğan
,
Bayram Zafer Erdoğan
Published: 2020 ,
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
DOI: 10.17153/oguiibf.584555
FAVORITE
0
TOTAL DOWNLOAD COUNT
1224
0
FAVORITE
1224
TOTAL DOWNLOAD COUNT
Articles published in
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
Eskişehir Osmangazi Üniversitesi Sosyal Bilimler Dergisi
Optimum Journal of Economics and Management Sciences
Reviews
Ankara University SBF Journal
Dumlupınar University Journal of Feas
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
Eskişehir Osmangazi Üniversitesi Sosyal Bilimler Dergisi
Publications
COVID-19 Pandemisini Önleyici Tedbirlere Uyma Davranışında Psikolojik Reaktans, Algılanan Risk, Korku ve Kızgınlığın Rolü ve Mesaj Diline İlişkin Bir Öneri
Authors:
Semra Doğan
Published: 2021 ,
Eskişehir Osmangazi Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.17494/ogusbd.1041326
CITED
1
FAVORITE
0
TOTAL DOWNLOAD COUNT
377
1
CITED
0
FAVORITE
377
TOTAL DOWNLOAD COUNT
The Moderating Role of Celebrity-Product Match-up on the Effect of Identification on Attitude Towards Adver-tising and Purchase Intention
Authors:
Semra Doğan
,
Bayram Zafer Erdoğan
Published: 2020 ,
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
DOI: 10.17153/oguiibf.584555
CITED
2
FAVORITE
0
TOTAL DOWNLOAD COUNT
1224
2
CITED
0
FAVORITE
1224
TOTAL DOWNLOAD COUNT
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